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	<title>IDY Creative - Branding, Package Design and 3D Viz</title>
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	<description>A Discussion on Branding, Packaging Design and 3D Visualization</description>
	<pubDate>Fri, 11 Jul 2008 10:08:04 +0000</pubDate>
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		<title>No-lifers update 6:00 AM</title>
		<link>http://isitdoneyet.com/blog/uncategorized/no-lifers-update-600-am/</link>
		<comments>http://isitdoneyet.com/blog/uncategorized/no-lifers-update-600-am/#comments</comments>
		<pubDate>Fri, 11 Jul 2008 10:08:04 +0000</pubDate>
		<dc:creator>Steve</dc:creator>
		
		<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://isitdoneyet.com/blog/?p=89</guid>
		<description><![CDATA[About 60 people in line. Apple store manager greeted everyone with a handshake, and promised water for everyone. It&#8217;s been 3 hours of Apple talk with likeminded people. Conversation with kid who was born the year I first used a Mac in 1990.
Line has moved to the mall door in anticipation of opening.
]]></description>
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		<item>
		<title>Fanboy Count Update</title>
		<link>http://isitdoneyet.com/blog/uncategorized/fanboy-count-update/</link>
		<comments>http://isitdoneyet.com/blog/uncategorized/fanboy-count-update/#comments</comments>
		<pubDate>Fri, 11 Jul 2008 09:01:15 +0000</pubDate>
		<dc:creator>Steve</dc:creator>
		
		<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://isitdoneyet.com/blog/?p=88</guid>
		<description><![CDATA[12 no-lifers at 5:00 AM
]]></description>
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		<item>
		<title>iPhone 3G Release Day</title>
		<link>http://isitdoneyet.com/blog/uncategorized/iphone-3g-release-day/</link>
		<comments>http://isitdoneyet.com/blog/uncategorized/iphone-3g-release-day/#comments</comments>
		<pubDate>Fri, 11 Jul 2008 08:47:43 +0000</pubDate>
		<dc:creator>Steve</dc:creator>
		
		<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://isitdoneyet.com/blog/?p=87</guid>
		<description><![CDATA[3:00 AM and I&#8217;m 4th in line at the Ft. Lauderdale Galleria Mall Apple Store. Wasn&#8217;t sure what to expect  - if I&#8217;d be 1st or 30th. Weston AT&#038;T store had about 30 people in line at 4:00.
Some friendly Apple employees roaming around.
]]></description>
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		</item>
		<item>
		<title>A new logo for Walmart</title>
		<link>http://isitdoneyet.com/blog/branding/a-new-logo-for-walmart/</link>
		<comments>http://isitdoneyet.com/blog/branding/a-new-logo-for-walmart/#comments</comments>
		<pubDate>Thu, 03 Jul 2008 12:49:32 +0000</pubDate>
		<dc:creator>Hanna Alvarez</dc:creator>
		
		<category><![CDATA[Branding]]></category>

		<guid isPermaLink="false">http://isitdoneyet.com/blog/?p=80</guid>
		<description><![CDATA[
In what has to be the most under whelming unveiling yet — and a bad case of stolen thunder — for one of the largest retailers in the world, Walmart (unhyphenated as a single word from now on) just uploaded a formal, band-aid of a press release to their web site confirming the logo change [...]]]></description>
		<wfw:commentRss>http://isitdoneyet.com/blog/branding/a-new-logo-for-walmart/feed/</wfw:commentRss>
		</item>
		<item>
		<title>Using Packaging Simulations to Sell Products</title>
		<link>http://isitdoneyet.com/blog/packaging/using-packaging-simulations-to-sell-products/</link>
		<comments>http://isitdoneyet.com/blog/packaging/using-packaging-simulations-to-sell-products/#comments</comments>
		<pubDate>Sun, 08 Jun 2008 12:20:45 +0000</pubDate>
		<dc:creator>Steve</dc:creator>
		
		<category><![CDATA[3D modeling and animation]]></category>

		<category><![CDATA[Packaging]]></category>

		<guid isPermaLink="false">http://isitdoneyet.com/blog/?p=78</guid>
		<description><![CDATA[Randy Ludacer of Beach Package Design writes a very good article in Package Design Magazine about product visualization and its importance in manufacturers&#8217; decisionmaking. We find this is a key step in the package design process. Retailers want to see the product as it will look - typically on the shelves.
Like us, Beach is often [...]]]></description>
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		<item>
		<title>Smart Consumer vs. Dumb Packaging, by JoAnn Hines, the Packaging Diva</title>
		<link>http://isitdoneyet.com/blog/packaging/smart-consumer-vs-dumb-packaging-by-joann-hines-the-packaging-diva/</link>
		<comments>http://isitdoneyet.com/blog/packaging/smart-consumer-vs-dumb-packaging-by-joann-hines-the-packaging-diva/#comments</comments>
		<pubDate>Wed, 21 May 2008 14:05:15 +0000</pubDate>
		<dc:creator>Steve</dc:creator>
		
		<category><![CDATA[Packaging]]></category>

		<guid isPermaLink="false">http://isitdoneyet.com/blog/?p=77</guid>
		<description><![CDATA[JoAnn Hines, world renowned as &#8220;the Packaging Diva&#8221; for her industry expertise, has written a very insightful article about packaging for the consumer. Check it out on her blog.
JoAnn&#8217;s written many important articles on the subject of packaging, and consults with entrepreneurs and companies large and small who have something to sell. She also speaks [...]]]></description>
		<wfw:commentRss>http://isitdoneyet.com/blog/packaging/smart-consumer-vs-dumb-packaging-by-joann-hines-the-packaging-diva/feed/</wfw:commentRss>
		</item>
		<item>
		<title>Yuca Bites Brand Design</title>
		<link>http://isitdoneyet.com/blog/branding/yuca-bites-brand-design/</link>
		<comments>http://isitdoneyet.com/blog/branding/yuca-bites-brand-design/#comments</comments>
		<pubDate>Wed, 21 May 2008 12:42:08 +0000</pubDate>
		<dc:creator>Steve</dc:creator>
		
		<category><![CDATA[3D modeling and animation]]></category>

		<category><![CDATA[Branding]]></category>

		<category><![CDATA[Packaging]]></category>

		<guid isPermaLink="false">http://isitdoneyet.com/blog/?p=76</guid>
		<description><![CDATA[We&#8217;re pleased to announce our redesign of Yuca Bites (formerly known as Pan de Yuca). This yuca bread treat was selling well in South America, but Yogurt Persa, the makers, wanted to bring the product to the U.S. market, and to make a splash. We branded the name &#8220;Yuca Bites&#8221;, and designed the package from [...]]]></description>
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		</item>
		<item>
		<title>IDY Creative Designs Exfuze Seven+ Label</title>
		<link>http://isitdoneyet.com/blog/branding/idy-creative-designs-exfuze-seven-label/</link>
		<comments>http://isitdoneyet.com/blog/branding/idy-creative-designs-exfuze-seven-label/#comments</comments>
		<pubDate>Mon, 28 Apr 2008 00:09:36 +0000</pubDate>
		<dc:creator>Steve</dc:creator>
		
		<category><![CDATA[3D modeling and animation]]></category>

		<category><![CDATA[Branding]]></category>

		<category><![CDATA[Packaging]]></category>

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		<description><![CDATA[We&#8217;re proud to have designed the new label and bottle for Seven+, Exfuze&#8217;s all-natural aÃ§ai extract nutritional drink. As part of a complete brand overhaul, IDY Creative wiped the slate clean on a bland, dated Seven+ label, and created a completely new brand ID. The new product is designed to compete directly with Mona Vie, [...]]]></description>
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		</item>
		<item>
		<title>IDY Creative Rebrands Exfuze and Seven+</title>
		<link>http://isitdoneyet.com/blog/branding/idy-creative-rebrands-exfuze/</link>
		<comments>http://isitdoneyet.com/blog/branding/idy-creative-rebrands-exfuze/#comments</comments>
		<pubDate>Sun, 27 Apr 2008 23:01:18 +0000</pubDate>
		<dc:creator>Steve</dc:creator>
		
		<category><![CDATA[3D modeling and animation]]></category>

		<category><![CDATA[Branding]]></category>

		<category><![CDATA[Packaging]]></category>

		<guid isPermaLink="false">http://isitdoneyet.com/blog/branding/idy-creative-rebrands-exfuze/</guid>
		<description><![CDATA[
IDY Creative, Inc. is proud to have designed the new brand identity for Exfuze, manufacturer of the highly successful Seven+ nutritional drink known as &#8220;The most nutritious drink on the planet&#8221;. Exfuze retained us to elevate the brand&#8217;s position among its competitors. We enhanced the energy of the corporate logo by streamlining the human &#8220;X&#8221; [...]]]></description>
		<wfw:commentRss>http://isitdoneyet.com/blog/branding/idy-creative-rebrands-exfuze/feed/</wfw:commentRss>
		</item>
		<item>
		<title>Slurpuccino: Another Product Naming Victory for 7-Eleven</title>
		<link>http://isitdoneyet.com/blog/branding/slurpuccino-another-product-naming-victory-for-7-eleven/</link>
		<comments>http://isitdoneyet.com/blog/branding/slurpuccino-another-product-naming-victory-for-7-eleven/#comments</comments>
		<pubDate>Fri, 21 Mar 2008 21:19:12 +0000</pubDate>
		<dc:creator>Hanna Alvarez</dc:creator>
		
		<category><![CDATA[Branding]]></category>

		<category><![CDATA[Food]]></category>

		<guid isPermaLink="false">http://isitdoneyet.com/blog/branding/slurpuccino-another-product-naming-victory-for-7-eleven/</guid>
		<description><![CDATA[That naming and branding paradise otherwise known as 7-Eleven has just debuted a Super Big Gulp of product names for us all to savor just after being named the #1 franchise in the country by USA Today revealed an article at name development.
First off is the Signature 7 line of products that include â€œ31 snacks, [...]]]></description>
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